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Discussions on workforce credentialing, healthcare integration, athlete safety, and the operational shifts reshaping the fitness-to-health economy.
Episode 128
Prescribing Exercise: A Global Healthcare Strategy
A conversation on the international infrastructure required to make exercise referral a standard of care — and what fitness operators in 2026 need to be ready for as the new HL7 standard for physical activity in electronic medical records goes live.
Listen on: Apple Podcasts | Spotify | Amazon Music

Industry Spotlight
Reframing Health & Fitness as a Global Health Strategy
The convergence of health, healthcare, and fitness is no longer theoretical. It is happening now, driven by aging populations, unsustainable healthcare costs, productivity pressures, and a growing body of evidence supporting exercise as a foundational intervention.
Read on Beyond Activ

A conversation on the operational realities reshaping the fitness business
Recorded with Pete Moore for upcoming release. Episode details and listening links to follow.

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